Hey beauty lovers! Today I’m sharing my COMPLETE thoughts on the Maybelline New York Lifter Gloss Hydrating Lip Gloss with Hyaluronic Acid in the shade Bubblegum. After using this for weeks and reading what others have to say, I’ve got some REAL thoughts to share!
First Impressions: The Look & Packaging
When I first got my hands on this gloss, I noticed the packaging is CHUNKY. It’s a big fat cube that definitely takes up space in your bag. Some people find it awkward to carry around – it’s not exactly pocket-friendly! That said, the applicator itself is pretty nice and helps with smooth application.
As for the color? Bubblegum is a HOT PINK shade that actually shows up! If you have naturally rosy lips, you’ll still see the color, which isn’t always the case with glosses. The bright pink gives your lips that juicy, plump look that’s perfect paired with a brown or cool-toned lip liner.
The Feel: Texture & Comfort
Let’s talk about how this gloss FEELS on the lips:
- It’s NOT sticky! (This is a big deal if you hate that hair-stuck-to-lips situation)
- Smooth application that feels hydrating
- You can definitely feel it on your lips – it’s on the heavier side but not uncomfortable
- The hyaluronic acid actually seems to WORK – my lips felt more hydrated
One reviewer described it perfectly: it’s like the Laneige lip products at HALF the price!
The Scent: Tropical Bubblegum Vibes
The scent is something special! It’s described as a “grown-up bubblegum” with coconut notes – think tropical, sexy bubblegum. Some people LOVE it so much they’ve been asked what perfume they’re wearing when it’s just the lip gloss!
That said, not everyone’s a fan. One reviewer mentioned it smells like “burned, rotten coconuts” 😬 So if you’re sensitive to scents, this might be something to consider.
Performance: Staying Power & Plumping
Now for the big question – does it last? The honest answer is: not particularly. Like most glosses, you’ll need to reapply throughout the day. Some reviewers mentioned it only lasts about 10 minutes, while others said it has “considerable duration.” Your mileage may vary depending on whether you’re eating, drinking, or just going about your day.
As for the plumping effect, the reviews are MIXED:
- Some say, “It definitely plumps! My boyfriend noticed immediately!”
- Others mention, “It didn’t do the plumping part”
- And a few state outright, “It DOES NOT plump your lips”
My take? Don’t expect dramatic plumping like with a tingling lip plumper. This gives more of a visual plumpness from the shine and hydration rather than an actual volumizing effect.
The Color Payoff
Bubblegum is described as:
- A beautiful hot pink shade
- Gives lips that “plump juicy pink shine”
- Looks amazing with a brown or cool-toned lip liner
Some reviewers with naturally pigmented lips say it adapts well to all skin tones, giving a pretty pink look that’s not too intense. If you’re looking for serious pigmentation though, you might be disappointed – a few Spanish-speaking reviewers mentioned they expected more color.
Value & Quality
At around half the price of high-end glosses like Laneige or Fenty Beauty (which several reviewers compared it to), the value is pretty good! The quality feels higher than the price point, with many people saying they’d definitely repurchase.
Some quality concerns were raised about shipping and packaging:
- A few people received products with broken seals
- Some mentioned their gloss arrived “looking like it came out of someone’s purse”
- One person said their gloss came half-empty
If you do order online, check the packaging carefully when it arrives!
The PROS:
- Beautiful hot pink color that actually shows up
- Non-sticky, smooth formula
- Hydrating with hyaluronic acid
- Pleasant tropical bubblegum scent (for most)
- Gives a juicy, shiny finish
- Great value compared to high-end glosses
- Works well alone or over lip liner
- Perfect everyday gloss that’s not too intense
The CONS:
- Limited staying power (like most glosses)
- Bulky packaging that’s not travel-friendly
- Mixed results on the plumping effect
- Some shipping/packaging concerns
- Scent might be divisive
- Not as pigmented as some might expect
The Bottom Line
If you’re looking for a hydrating lip gloss with a beautiful pink tint and don’t mind reapplying throughout the day, the Maybelline New York Lifter Gloss in Bubblegum is WORTH TRYING! It gives that juicy, plump look that’s on trend without breaking the bank.
It’s become a staple in many people’s makeup bags – one reviewer even gives it as gifts to all her friends because it’s such a reliable go-to! The hydrating formula, non-sticky feel, and pretty color make it a solid choice for everyday wear.
Just don’t expect dramatic plumping effects or all-day wear. And if possible, purchase in-store to avoid any shipping issues!
Who Should Buy This:
- Anyone who wants a hydrating, non-sticky gloss
- People who love a juicy, shiny lip look
- Those who enjoy scented lip products
- Anyone looking for a Laneige or Fenty Beauty dupe
- Makeup lovers who want a versatile pink shade
Who Should Skip:
- Those who want serious plumping effects
- People who hate reapplying throughout the day
- Anyone who prefers unscented makeup
- Those looking for intense color payoff
- People who prefer slim, pocket-friendly packaging
Have you tried the Maybelline Lifter Gloss? I’d love to hear your experience with it! And if you haven’t yet, will you be giving Bubblegum a try? Let me know in the comments! 💋
Buy on Amazon: Here
